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Copyright 2017
The People's Cloud

What is ‘The Cloud’ and how is it affecting our lives?


The People's Cloud is a project investigating the ecology and impact of cloud computing on the lives of those who use it, the places it is physically located in and the people who work to maintain it.


Internet enabled computers and mobile devices are ubiquitous within the western world but not too long ago computers were humongous machines, occupying vast spaces and generating a great deal of noise; the noise of spinning fans and disks. As technology has evolved, ‘cloud computing’ has become prevalent and today’s smartphones sit silently in our pockets, no longer making the noise of computers of old. Or are they?


As we transfer our data across the internet, where is it going? Most people have no idea where their ‘online’ data is once it’s uploaded onto ‘the cloud’, but it is definitely not in the sky. The Data Centre, an often huge building filled with computers, heat, spinning fans and disks has enabled us to transfer the noises of computing and locate them somewhere else, somewhere unknown, and somewhere on a mass scale.


The People's Cloud aim to travel to various Data Centres, surveying their acoustic properties and their relationship with the overall environmental and geopolitical impact of mobile data storage. They wish to speak with engineers, technicians, manufacturers, marketing experts, salespeople, economists, husbands, wives, family members, academics, cultural thinkers and artists about what 'the cloud' means to them and what has the data boom has meant to their lives.


At present there are over 1,000 mass scale colocation and hundreds more independent Data Centres in operation in across Europe alone. The project aims to survey a sample of these locations ranging from small ‘regional network’ centres through to some of the more high profile giant super-centres.


If you would like to speak with us about your companies position within the data centre industry, we would love to hear from you. Please don't hesitate to get in touch.